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About me

Hi, I’m Ruth – a freelance marketing director and the person behind Your Marketing Partner UK.

I’m approachable, practical and genuinely invested in the businesses I work with. I want you to feel confident in the decisions you’re making, and to see marketing make a meaningful difference.

Ruth Harvey - Your Marketing Partner UK

Ruth Harvey - freelance marketing director based in Cheshire.

Why me? I'm a qualified marketer.

As a Chartered Institute of Marketing (CIM) and MiniMBA in Marketing qualified professional, I bring formal training and strategic expertise to every project. So you get qualified insight that’s current, credible, and commercially focused.

With extensive experience in both corporate and SME environments, I’ve built large marketing functions, led high-performing teams, and delivered strategies that created measurable, long-term results.

 

My LEAN Six Sigma Green Belt training has strengthened my continuous improvement approach, helping me understand what’s working, identify where things can be simplified and make practical changes that improve performance over time. And my involvement in leadership and coaching development programmes helped spark my passion in developing others.

Delivering results

I joined the leadership team of a business undergoing major cultural and operational change. Marketing had lacked direction and investment, so the priority was to reset the strategy and rebuild its role in supporting growth.​​

​It was a clear example of how strategy and cross-functional alignment can translate into measureable business impact.

In 12 months, we:

  • Developed and delivered a new global marketing strategy

  • Repositioned the brand with customer-led value propositions

  • Introduced a customer feedback programme

  • Relaunched the website - enhancing content, UX, SEO and conversion

  • Ran targeted campaigns built around customer needs and purchase intent

The results:

  • ​​£4M in directly influenced pipeline growth

  • >100% increase in website-generated leads

  • A stronger marketing function, bringing greater insight and value to the business

Want to know how your marketing is performing?

Take my free SME marketing audit to see where you’re on track and where there may be opportunities to improve.

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